How Private Label Works: Start Your Beauty Brand with Four 26

How Private Label Works — four twenty six

Private label means you sell finished formulas under your brand name. Four 26 makes the product; you add your label and sell it as yours.

1. Choose your products

Browse ready-to-label skincare and haircare — cleansers, oils, buttercreams, and more. Pick scents and sizes that match the brand you want to build.

2. We fill, you brand

We handle production and filling. You focus on your name, packaging look, and how you sell (online, salon, or wholesale).

3. Start small

You can begin with starter packs and smaller fills, then reorder bulk as your line grows. No need to invent a formula from scratch.

4. Label and sell

Ship arrives ready for your labels. Keep copy cosmetic-only (look, feel, scent) — avoid drug-style claims like treat, cure, or grow.

Shop wholesale & private label · Questions? Reach out before your first fill so we can match sizes and scents.